The Crowd

Book Review of The Crowd The Crowd: A Study of the Popular Mind was written by Gustave Le Bon. It is a classic work on group psychology. Le Bon argues that individuals lose self-control and reason once they join a crowd. People become impulsive, emotional and easy to be influenced. Their judgment drops sharply. Collective feelings spread quickly, and personal moral sense disappears. A crowd often acts blindly without thinking. The book explains why public opinion can easily be controlled. Many social phenomena can be explained by his theories. Though some ideas are controversial, this book helps us understand mass behaviour. It reminds us to keep independent thinking and avoid following others blindly. It is well worth reading for anyone who cares about social psychology.