Talented Brains＋Talented Systems＝Accurate Predictions

As it turns out, neuroscience and technology are today combining to make it possible for more accurate predictions to be made in many fields. The science of predictive analysis is becoming better established and applied. When these enhanced capabilities are combined with RFID sensors and reams of data which get generated by information technology, businesses are starting to have access to two-second-advantage technology.

Forget about trying to build a computer that thinks like the human brain. That's yesterday's news. Instead, the challenge of the future is to become better at predictive analysis through a blend of talented brains and talented systems. If you can combine the right information at the right time and in the right context just far enough ahead, you have all the ingredients for success.

Two-second-advantage technology is arriving. These event-driven systems can form models by analyzing massive amounts of data, but they don't rely on accessing all that data all the time. Borrowing from the way the human brain works, these systems are predictive-they take in real-time events, predict what's about to happen, and take action or send a notification without human interaction. They operate on the idea that a little bit of the right information ahead of time is more valuable than piles of information too late. The trend toward talented systems will continue and gain strength-because it has to.